Monday 5 December 2011

Communications of an existing product or service

TNS is the world's largest Custom Market Research specialists. I believe the communication is very effective; the web page gives lots of information about themselves and the service they provide. They make the web page user friendly by installing a navigation bar which means users don’t have to scroll and makes the experience much more efficient.  
The web site includes different types of communication such as video’s, links and search engines. The web site uses all these tolls effectively to make the communication accurate and also informative. The video’s includes information about the company and the service that it provides. Including links on the web site makes it easier to navigate round and then the information is easily assessable. The search engine was also installed to help make the communication more effective, this allows users to identify exactly what they’re looking for quickly and efficiently.
The positives of using these different types of communication make the web site efficient and easy to use. These different techniques gives maximum information about themselves and how they can help you.
The drawbacks of using these certain techniques to advertise limit’s it’s only accessible to those who have internet access. Also some people may not be fluent in using internet/websites and it’s not overly easy to use.
They could improve communication by installing podcast which includes all the nessaasary information wanted by the customers. They could do this by added options on the podcast what information they would like to know this way they are getting all the information required

No comments:

Post a Comment